It’s game time. Deals your company is making now could be affected by the new revenue recognition standard, and the effective date will be here before you know it.

This is why it is so important for finance organizations to actively process the rules, consider the potential impacts and plan ahead. There are opportunities to be realized as well as risks to be minimized—all of which can be done only if the company takes a strategic approach well before the deadline.

The changeover to the new rules is way more than an accounting exercise—reveal RoseRyan finance pros Diana Gilbert and Pat Voll in a new report, A strategic playbook for taking on the new revenue recognition rules. Their guide lays the foundation for how companies can make a smooth, thoughtful transition to the new rev rec standard.

Educate the team: Immerse the key players in the rules and gain an understanding of the big differences. There’s no shortage of analysis and interpretations of what all the changes mean. Look for webinars from sources you trust and get your auditor’s perspectives on the new standard, and share what you find with the key players in your organization.

Spread the love and make it a cross-functional thing: Get other stakeholders in the company involved, early and often. We’re talking about the big R—revenue!—and the changes could potentially impact many functional areas of the company. You want to gain perspectives from key stakeholders and share information—the impacts of the new rules can be huge. There are opportunities to change how you do business, and you want to be sure they’re part of your consideration.

Take the new rev rec rules for a spin: Identify sample arrangements that are representative of how you do business and analyze them under the new standard. You’ll want to understand the impact to individual types of contracts as well as the overall impact to the financial statements. This will help you understand what new estimates you will need make and identify data sources and or systems that you may need to develop.

Do the FASB 5-step: Take your representatives arrangements through the new standard’s five-step process. All the data you gather can be used to develop a model to estimate the impact of the new rules.

Evaluate your options and choose your game plan: Step back and reflect, once the potential impacts become clearer. Changes to contracts and incentive plans may need to happen. So could changes to how you package certain products or even how you fundamentally sell them. This is a big deal.

Normally, implementing new accounting rules impacts only the accounting department. This one is different—the changes to rev rec could change how the company does business. With what little time you have left before the standard takes effect, you need to take advantage of the potential opportunities and thoroughly evaluate your options. (The new standard will be applied to filings starting after Dec. 15, 2017 for public companies—that’s just six quarters away!)

Many companies have a major undertaking ahead of them as they evaluate and adopt the rules. The full extent of the effort should not be underestimated, or you’ll get caught in a painful crunch. The timeline will continue to shrink and so will resources as companies go through their analysis.

With pragmatic guidance and specialized expertise at the ready, savvy companies can avoid mishaps and tap into certain opportunities they might not have thought about before.

Kick off your transition to the new way of accounting for revenue by downloading A strategic playbook for taking on the new revenue recognition. The guide goes through the why, who, what and how of adopting the standard and includes helpful examples of how the rules could affect pricing and contracts at tech and life sciences companies.

Here’s a tip about growth (we have many up our sleeves): The smartest strategy ever won’t work if the company’s employees are unclear about the execution plan and don’t hum as a team.

At some companies, particularly those bound to crash and burn, senior management and employees operate on divergent paths, not completely understanding one another or what’s going on. They’re muddled by a disconnected culture.

More than 20 years in this business, we’re experiencing the opposite at RoseRyan, united by a defined culture that’s earning its fair share of accolades. We are enormously pleased to have received a spate of fabulous honors that recognize our awesome, distinctive culture, our mix of talented people and our innovative spirit. Wahoo!

 

Recognized as a high-trust, high-performing workplace

RoseRyan has recently received a new national distinction—we’ve been certified as a Great Place to Work® based on anonymous surveys by our employees. The folks behind the Great Place to Work certification come up with the annual Fortune “100 Best Companies to Work For®” list every year.

Employees rated us highly for management credibility and integrity, high levels of respect and a warm sense of camaraderie, and they are proud to say they work for RoseRyan. They also feel extra effort and great work are recognized.

 

Scored a spot on the “Top 100 Workplace” list for the second year

The Bay Area News Group has once again included us on their Top 100 Workplaces list. The list is based solely on what our folks say about our leadership, direction and execution.

Our consultants raved in particular about how they know our strategy, understand how we get things done efficiently and how senior managers have a grip on what is really happening at our firm. We have a long-term strategy in place, and everyone is well informed. We’re forthcoming about our plans and keep our employees informed through regular all hands meetings, virtual chats and casual get-togethers.

 

Founder Kathy Ryan noted as an innovator

RoseRyan founder and CEO Kathy Ryan received honorable mention for CPA.com’s Innovative Practitioners 2016 Award thanks to our in-house developed software application that manages our scheduling, timesheets, skill sets and more behind the scenes. This award recognizes innovations in process, services or technology implementation in accounting firms. Our Dream Team System (DTS) has been spearheaded by Matt Lentzner, who heads our IT efforts.

 

RoseRyan tops equity list for women

For the second year in a row, we ranked high on a national equity leadership list for the accounting sector. Each year the Accounting & Financial Women’s Alliance and American Women’s Society of CPAs recognize firms with high proportions of women partners and principals in the accounting field. Our executive team is composed entirely of women: Kathy and vice presidents Maureen Ryan and Pat Voll—a rarity in the industry.

 

Why our culture sets us apart

Since she founded the firm in 1993, Kathy’s mission has been to gather a diverse and really smart, talented group of finance aces who provide outstanding work every time. We hire people based on experience, brains and how well they align with our values. Our emphasis on diversity and working with amazing people are both aspects of our culture.

Grounded by four core values (to be Trustworthy, to Excel, to Advocate, and to be a great Team player), RoseRyan’s winning culture is something that is reinforced and nurtured over the years by a special internal team creating special programs. It doesn’t “just happen” but is the culmination of lots of internally orchestrated effort. Our values are our center of gravity, how we get things done, and how we interact with each other and clients. It’s teamwork and open communications all the way.

Our culture is also one of the main reasons we’re able to attract and keep top people in this time of a war for talent. They like a place that is exceptionally friendly, flexible to their needs on employment arrangements, and is supportive and teamwork oriented. Not many companies are truly this way. It’s quite a feat to create this kind of company in today’s hypercompetitive world.

Like what you see here? If you think you’d fit right in with the RoseRyan culture and you have the right stuff, we’d love to hear from you. We’re always on the lookout for top talent—full-time and part-time. Contact Michelle Hickam at [email protected].

For more about our winning culture, read all about how it developed, in a recent Accounting Today column by RoseRyan Vice President Pat Voll.